Acer, a leading global manufacturer of Information and Communication
Technology products, has announced plans to strengthen relationship with
her channel partners in Nigeria with a view to increasing her market
share in the country’s growing IT market.
According to Mr. Amin Mortazavi, Acer Vice President, Middle East and
Africa, during a working visit to the country, the company’s business
model of operating through channel partners makes it compelling for
constant engagement and empowerment of the partners in order to deliver
better results. He promised that world-class business support services,
be it in business lead generation, capacity development or after-sales
services, would be provided for the partners by the company.
He said: “Nigeria’s IT market is growing at a significant pace and
empowering our channel partners in the county and facilitating their
growth is instrumental for Acer’s continued success. Acer commits to a
significant increase in the level of support we provide to our partners
to facilitate a dynamic business model that encourages them to be
pro-active. Working together, we can capture an even more significant
share of this growing, hugely exciting, IT market”
Acer has also introduced a range of new products into the Nigerian
market. The new products are two tablets: Iconia W700P and Iconia W510P,
and an Ultrabook, the Aspire S7 series.
The Acer Iconia W700P tablet is powerful and ultra-responsive. It
features a cradle that stands in portrait or landscape view to provide
various usage modes, as well as a bluetooth keyboard to keep users
productive anytime, anywhere. With a third generation Intel® Core™
processor, the tablet ensures faster, smarter, and more efficient
performance, while the 11.6” full HD IPS display features 10 point touch
and provides consistent and accurate colour, combining it with a wide
viewing angle, up to 178°, for better sharing information and group
viewing.
The Iconia W510P, designed for busy professionals looking for a
highly mobile device to carry and travel with, offers more than
performance, and long battery life; it provides the flexibility to adapt
to various usage scenarios and the reliability offered by compliance
with enterprise level security standards. Be it a video conference,
taking notes during a meeting or simply giving the final touches to an
important document, the Iconia W510P, thanks to its hybrid design, is an
excellent device to improve working on the go.
The Acer Aspire S7 Series, the thinnest and lightest of the
Ultrabooks™, has been hailed as one of the most exciting Windows 8-based
touch Ultrabook. As thin as a smartphone, the S7 is an iconic
combination of power and beauty. The uses of straight lines, glossy
white glass, electro-luminescent lighting and anodized aluminum have
culminated in an Ultrabook that champions cutting-edge technology and
innovative design.
According to Mortazavi, the driving force behind the innovation is to
meet the sophisticated needs of Acer’s customers and to support their
lifestyle, particularly their businesses.
He said: “Acer is an innovative company which seeks to meet the
expectations of her loyal customers wherever they are. That’s why on a
regular basis, we launch new products specifically to address identified
needs of our customers. Nigeria is a market we have been servicing well
over the years and we plan to do more with the introduction of
innovative products tailor-made to improve our customers’ lives.”
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